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NICK ROY

Senior Strategist

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Nick has advised Democratic campaigns and progressive organizations for more than a decade. As part of the Obama for America paid media team in 2012, he utilized cutting edge research and targeting methodologies to help produce award-winning direct mail. Working closely with legislative caucus programs in more than a dozen states, Nick has helped flip Republican-held seats and defend vulnerable incumbents. In addition to his campaign work, Nick has worked with corporate and non-profit clients to promote clean energy infrastructure projects and drive enrollment in critical workforce development and apprenticeship programs. With deep data and targeting experience, Nick takes an analytical approach to every project. He is a graduate of the University of Maine and has a master’s degree in decision analytics from Virginia Commonwealth University and lives in Richmond, VA with his wife Jessica and their two sons.

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